How to post your MailChimp campaign emails or newsletters automatically to a Facebook Page.
If you use MailChimp you might be aware it can be set up to post your campaign email messages to a personal Facebook Wall, but not a Facebook Page, like you might have for your business or organization. We can get around this by using Twitterfeed.
Hey, this is Tom from TechieDIY.com. In this video tutorial I will show you how to connect a MailChimp campaign to a Facebook Page, so that your e-mail campaign will automatically post to your organization or business Facebook Page.
If you use MailChimp you know that it can post to a Facebook personal wall, but cannot automatically post to a Facebook Page wall. But we can get around this limitation by using a service called Twitterfeed.
Here we have the Facebook Page created for the National Indian Justice Center. You can see here there are a number of posts that are coming from the Twitterfeed service. These are campaigns coming from MailChimp campaigns and are being posted automatically.
Let me show you how I set this up.
First we go to Twitterfeed.com and sign up for an account if you don’t already have one. I’ve signed up for one already for the National Indian Justice Center, so I’ll just sign in.
Twitterfeed is a great service that will take an RSS feed and use it to update social networking sites like Twitter and Facebook.
Once you have an account and sign in, you can set up the new feed. As you can see in this account I have a number of feeds already set up for different MailChimp campaigns. And you can also see that I have some campaigns going to Twitter and Facebook.
Let’s create a new feed.
To create a new feed we just need the RSS address for the campaign we want to add. We will have to go to MailChimp to get that information.
Sign into MailChimp and select a campaign. I’m going to look for a campaign that has not been added to Twitterfeed yet. Here’s one. If you click the campaign item, you get the campaign overview Page. Here on the left side is a link that says campaign archive. When you click that link you’ll get the web version of the last message sent out in the campaign.
On the top right of the Page there is a link for the RSS feed of the campaign. You can click the link to copy the RSS feed address.
With the RSS address copied let’s head back over to Twitterfeed.
Click the Create New Feed button. Where it says blog URL or RSS URL go-ahead and paste in the RSS address you copied. Click test RSS feed to make sure everything’s okay with the feed. Now we need a name for this feed, some head back over to MailChimp and get title since I don’t remember what it was. And I’ll just paste that in.
Now under Advanced Settings you will probably want to change a few of these settings.
The update frequency to once or twice a day depending on how often your campaign is sending out messages. This option here to post more than one item if you like, by default Twitterfeed will post the most recent item, but here you can change that to post last two or three items if you have a need for that.
Under Post Content, for MailChimp campaigns I recommend changing this setting from title and description to title only. The reason for that is MailChimp RSS feeds contain some things in the description that doesn’t need to be posted.
If we look at the Facebook Page for the National Indian Justice Center, you see a few posts where I used the title and description. You can see right here the description says “e-mail not displaying correctly?” and some other information that is formatted poorly. You can see here that it appears like this and other posts. To me this is really ugly. To fix that, I changed the setting in Twitterfeed to title only. Nothing look above you can see in newer posts we don’t have a problem anymore.
There are some other options here but for this demonstration we don’t need to use them. The post prefix and post suffix options are very interesting to me, you can use this to add some text to your automated posts. This is a really nice feature to have.
So were done with Advanced Settings and down near the bottom we can click Continue to Step 2.
Here’s where we connect our RSS feed to a Facebook Page. You can see the other social network services that can be automatically posted to for this demo were just going to post to Facebook, so let’s click Facebook here.
Next you click the connect with Facebook button & into Facebook if you’re not already signed in. For me since I’m already signed in it automatically picked up on that and connected me. Can see my name right here.
But here’s the cool and important part, you can have your posts go to your personal wall, or you can select the Facebook Page you want your post to go to. See here in the drop down box are all the Pages that I have administrative access to, so I just need to select the National Indian Justice Center.
So we are done connecting with Facebook. These UTM Tags settings you don’t need to worry about, these are for tracking purposes. If you want to track clicks and how people are reaching your content this is another nice feature Twitterfeed offers.
At this point we’re all done so we click the Create Service button at the bottom. And then we need to click the All Done! right here.
On the Twitterfeed dashboard you should be able to see the new feed that you just set up. You can click check now right here as a test to see if it’s working. Just me to give it about a minute, and refresh the Page.
Okay looks like it has posted something, “Sierra Cascades Dialog Session”, let’s go to our Facebook Page and see if it worked. Okay looks like everything is working as expected.
So you can see, Twitterfeed is a very useful service. One last thing I’m going to do is connect twitter to this feed, seeking watch over my shoulder as I do that.
To make any changes to an existing feed, I can click edit here. I want to add twitter, so I need to click
Continue to Step 2. The same way that we connected with Facebook we can connect with twitter.
I just need to log into Twitter ,click okay, all done. Now I can go back to the dashboard.
So that’s it for this video I hope that you found it very helpful, if you have any questions please feel free to get in touch with me over TechieDIY.com.
Thanks for watching.